Archive for vancouver
Sign up! I want you there! (And there’s a non-profit discount!)
We will be talking about theory and practice, and we’ll tweak the workshop on the fly to fit to your skills. It’s high level, so this is not the right course for you if signing up for Twitter makes you panicky. But:
- If you’re responsible for social media at your organization, and you’re trying to figure out how to grow your online community;
- If you’re trying to champion social media to your board, and you’re wondering how to work on metrics;
- If you want stickier stories, better engagement and you’re worried your tactics aren’t quite lighting up your Facebook Page or Twitter feed the way you’d like them to…
Then hello there! We have chocolate and a room full of smart professionals who are going to untangle these issues with you.
Along the way, we’ll talk about some of the philosophy behind the best communities, like building for fantasy, telling stories with the right kind of tension and finding the voice of an organization. We will also give you some straight inside talk on understanding your analytics and propelling your numbers forward, and of course we’ll talk tools as well.
Please come. I am so looking forward to it.
Feeling lucky that Lauren Bacon wrote this blog post after she told me about this technique for mastering your to-do list, because now I can share it with you. You’ll need 25 cents and this blog post, and a gag for your (somehow totally British upper crust sounding, it’s so true) inner critic. Pip pip.
I was thrilled to be invited by the BC Children’s Hospital Foundation to be an online host for their Miracle Weekend telethon.
I was a bit nervous going into it – managing online community live with so much emotional storytelling involved means you need to be very sensitive and quick on your feet. But of course it was AMAZING. I and online community host Theo Lamb sat just behind the cameras, and while the live Global broadcast got rolling we pulled up stories on our email and got to work cross-posting some to Facebook and flagging some for the hosts to mention on live TV. The Twitter feed was constantly updating with former patients thanking their doctors, parents thanking the hospital for saving their kids’ lives and teens telling us about their siblings who were patients. It’s weird to say time flies when you’re literally counting the seconds in between minute-by-minute updates but in this case, time flew.
The best past: this year, The Miracle Weekend raised $17, 939, 688 for the BC Children’s Hospital.